On Page and Off Page Optimization

[didmac0]

On-Page Optimization:
Start with your 2 important meta tags, your meta description and your meta keywords. You description needs to be about 160 characters long and relavant to the content on your page. Your keywords also need to be relevant to your content. Don't stuff tons and tons of keywords into this section or Google will just pass right over you.
The content on your page(s) including your headings, title tags, etc., need to be keyword rich, but not stuffed.
Everything needs to be relevant content on what you're trying to rank well in Google for because if you get people from Google, and don't have relevant content on your page, all you're going to get is a nice bounce rate.
Make sure all images have alt tags properly applied.
Make sure all links are working, and fix anyone broken ones, you can always run your site through w3 to check for broken and incorrect links and page structure.

Off-Page Optimization:
This is hands down where you'll be spending the majority of your time and efforts in your SEO campaign.
Backlinks - You can grab backlinks from anywhere, but there's two important things to generally 3 things to remember about backlinks. 1. Try to make them come from sites with a high PR. 2. Make them come from relevant content sites. 3. Always try to get one way links, 3 ways are ok, but reciprocal linking is almost useless.
Blogs - Create blogs on as many sites as you can including xanga, blogspot, tumblr, etc. You can post links in them, have great content and information about you in themm, and provide backlinks and possible referral traffic.
Social Media - Uh oh, social media exploded for SEO. With so many social media sites out there, get on a lot. Make profiles with greate content and links back. Some sites have nofollow links in places, so figure out what sites have the nofollow links and where they use them, and don't spend a lot of time there. Myspace, Formspring, etc are greate ways for people to keep updated with you, get to know you, as well as create a following on these sites.
Forums - Once again, another great way for people to get to know you as well as get your site out there and known. Signatures are a great way to get some backlinks, but make sure that the forums don't do nofollow links in their signatures. And always be polite on forums.
Online Directories - There are plenty of free online directories out there, some of which are great and Google loves, so find them and submit your site to the APPROPRIATE category within that directory. You can also find directories that allow article submissions, and submit as many keyword rich, and link rich articles as you want.

Think of SEO as a garden... it's definitely not an overnight process. You don't take bare dirt, and turn it into a beautiful garden overnight.
First you have fertilize the soil, that's the start of your SEO campaign.
Then you have to plant your seeds, or the SEO foundation like backlinks, social media, blogs, etc.
Then you have to water it and give it atttention, meaning stay on top of things and active on sites for your SEO.
Then wait for it to grow while still giving it attention, let Google crawl it, and index it, while you continue your SEO efforts.
The once it bloomed, you need to cut back on it and trim it, meaning find what's working and what isn't and up the good and cut out the bad.

SEO in the long run takes time and patience, but ask any successful SEO person, it's worth it.

In this thread, if you have any suggetions or information to be reply in this thread

Thanks...

[Ryath]

Everyone should take a look at that excellent post you made - in fact it should be compulsory!

Building sitemaps and robots.txt the easy way?

If you friends don't have your address how will they know where to find you? Same with the search engines if Google doesn't know about you how do you expect it to come visiting?

[Tim Buchalka]

Good info.

[ngovgroup]

On-page seo concentrates on page content and the structure of the website, while off-page optimization focuses more on your site's relationship with other sites. Both on-page and off-page are essential to achieving a better rank on search result pages.

[honeyhill]

Thanks for a very helpful post. I loved the "SEO is like a garden" comparison!



Alex

[henryroy]

Well the on-page optimization is more emphasizes on the

Keyword Density,
Title tags,
Words on content,
meta tags,
Alt tags,
Heading tags.

Well the off-page optimization is more emphasizes on the->
Directory Submission,
Social Bookmarking,
Forums (using signature),
Article submission,
Press Release submission,
Blog making/comments and submission.

[c14h20o4]

Hiya Henryroy,

Assuming your list isn't ranked in terms of importance, there is one missing element in the on page seo, that is super important and that's internal linking. It's a real pain in the behind if you build a site first and then have to do it after you have a ton of posts so plan early and build your internal link nets.

Chris

[jeffjohnson]

Great post..thanks for sharing with other forum members..

[deandevid]

On-Page and Off-Page both are very strong SEO methods.On-Page SEO is always working with the Web page contents and the text.So while you are going with it you have to work with its Meta Tags,Title Tags,URL Modifications,Alt Attributes and all.While Off-Page is always helps to make a strong Linkbuilding which has so many methods like Forum Posting,Blog Commenting,Article Submission and all.

[onlinesilk1]

On page and Off page both are one of the best SEO method which is very important for business marketing On page in induce, Meta tag description, Title tag, Keyword description, and keyword density. Off page in include Social bookmarking, Article submission, Directory submission and link wheel.